Pomponio Ranch is a sustainable pasture-raised ranch in California that truly cares about the animals and the environment. Their meat is delicious. They sent us a project to create five recipe videos with jump cuts that quickly show people how to prepare their meat, all while playing their favorite ranch music.

We used our discovery process to find the best recipes for each cut, developed the recipes while prepping for the video, and showed a fun way to make each cut, ending with the most delicious juicy footage that shows how to serve it. Take a look! Caution! Your mouth will water!