Favorite projects with creative solutions

Problem: We need new menu photos for the CIA’s Olive Grove Restaurant at Copia. We also have to follow the CIA branding guide.

BEFORE: Menu that is live on site now (not my photo)

Meeting with moodboard

AFTER: shot with Napa team, observed virtually by NY team, 320 images, 6 hours

Problem: We need a burger beauty shot for our Crispy Dillies that will speak to our foodservice operators (copacker)

Pastrami Burger

We need a beauty shot for our new diced dried tomatoes for our marketing and GDSN library.

Problem: We need content for all channels for May for Cinco De Mayo Month. Can you come up with 30 different guacamoles? We need it in 2 weeks. (Avocados from Mexico, Lerma Ad Agency)

Problem: COVID shut down all the restaurants. How can we bring avocados into the home for NYE? (Avocados from Mexico, Lerma Ad Agency)

Solution: Avocado Toast “Tapas”

Problem: We want to show off our new fruit smoothies with a fun appeal and ease of use for moms. (Sovos Foods, Noosa)

Problem: We need still-life photos for Raos that explain restaurant quality ingredients brought into the home. (Sovos Foods)

Problem: We want to show the cookies and the new box package in a contest (Emerald Skies)

Problem: We need a playful still-life image for our popcorn packages and want to highlight the ingredients. (Husk Organics, Brand Strategist)

Problem: We want everyone to know that our frozen meals really taste like Nona was in their kitchen (Sovos Foods, Michael Angelo’s Frozen Dinners)

Problem: We need our packages in branded CPG still life shots with purple? (Miltons)

Problem: We need branded holiday image CPG gifs that are fun with our colors? (John Jaxheimer, designer CoolCat)

Problem: We want to highlight the ingredients in our ready-to-eat baby meals in a fun way! (Tiny Organics)

Problem: We need to show what it is like to learn in our Master’s Degree Wine program. The students don’t just read and sit in a classroom, they visit farms, pair wine with food, and have sensory experiences. (CIA)

Problem: My very successful catering business was wiped out by covid, can you help me? (Local entrepreneur)

Google and other clients are now booking way ahead, without ordering tastings, and Angela is very busy!

Problem: We want a fun easy dessert for summer (Edible East Bay Magazine)