Video Ads for Personal Butcher

Written By Judy Doherty

When the Personal Butcher, a Chicago-based company, needed social media video ads for their steak-house quality meat, we were thrilled to help. After much research in Meta on winning case studies along with brand and competitor research, we came up with three scripts and recipe/lifestyle uses.

Recipes created for the video include:

  1. Steakhouse Garlic Meatloaf

  2. Jerk-Spiced Chicken Breasts

  3. Pan Seared NY Strip Steak

  4. Korean BBQ Skirt Steak

Storyboard themes:

  1. USP benefits and process

  2. Testimonials

  3. Variety box makes a show stopper dinner for guests

Here are the final videos, delivered in 4 ratios for Meta channels!

Customer testimonial

USP benefits and product journey

What you can make with the variety pack - great for families and parties!

Judy Doherty

I am a food, beverage, and CPG product photographer specializing in photos, stop motion, and video, with over 90,000 photos and motion graphics delivered. Clients hire me for my eye, creative direction, and passion for taking their idea to the next level.

My strength lies in a nimble and lean creative process. Clients love getting creative content at a reasonable cost since my studio can art direct, style, and shoot their images quickly and on budget. My studio features an extensive surface library and prop house with a fully equipped kitchen and two shooting studios.

My experience as a chef, stylist, and photographer has earned many awards, including APA Top 100, ACF Gold Medal, and a juried fine art photo exhibit at Art Basel Miami. I was Executive Pastry Chef for two Hyatt Hotels and Resorts before completing two post-baccalaureate certificates for Visual Art and Graphic Design at U.C. Berkeley Extension in San Francisco.

https://judydohertyphotography.com
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